September 23, 2008

Market Research

Market research is very important when trying to figure who your market is.  You need to be constantly reviewing places on the internet. Figuring out the goals that people are striving for and the problems they’re trying to avoid.  Knowing your audience is key.  If you can figure out what people want before they know they want it, you are one step ahead of the game. Also, if there are things consumers are trying to avoid, give them products or services that will help them avoid those things.  While you are doing your research you will find out things like:

• Which subjects are most popular and profitable

• Which items have most likelihood of success, based on wanting market

• How to improve current products or services to offer something new

• What hot button to push to reach your typical prospect

• What they don’t like about products or services, that can be changed

Market research is not as hard as you would think and it will give you insight, which is one of the most valuable things you can do.

September 20, 2008

RSS Feeds

RSS feeds are a great way that internet marketers have found to stay on top of their market at all times.  RSS feeds put the user “in the know” whenever new elements in their market change.

Monitoring your Market

Many blogs have RSS feeds built into them, allowing the end user to quickly access any updated content that may have been posted.  Blogs have been used to define trends, a useful application if you want to study your market in further detail.

Many popular blogs, updated daily, take advantage of this useful tool in order to build a subscriber base.  Similar to an email list, a subscriber base allows you a pool of loyal users that can be considered warm leads.  These are people requesting to be updated on the information you provide, or simply put: users hungry for your information.

Feeding your Users

Feeds do a variety of different tasks.  They can place content onto your page by “grabbing” articles from outside sources.  An RSS feed will also help your SEO by physically listing the dates and times made of all of your updates.

If a user comes to a site and sees that it updates once a month, they may not be apt to return.  A site that updates on a daily basis will be much more attractive to the end user.  RSS feeds cater to the user that is looking for updated content.

If you are looking for the best opportunities, consider the Jeff Paul system.  With new trends in the world of internet marketing, you will need a reliable source you can trust.  Our professional hotline staff is there to assist you step by step with each and every facet of your developing business.

September 19, 2008

Marketing 101: Back to Basics

Internet Marketers are constantly looking for new strategies to get the word out about the websites they create and the products they advertise.  Don’t get too caught up in building a website if you have no concept of how to market.

Sparking an Idea

Everything starts with an idea.  You need to have a direction which means that you’ll need to have a theme or a niche.  Internet marketers start by looking at groups of people and evaluating their needs.  Use discussion boards as a looking glass to view your target market.  Where are their needs not being met?  Where can you make money supplying these people with what they want?

Once you’ve got a niche, all you need is a bit of content, and you’ll be ready to go.  If you’re stuck on content, consider the variety of methods to motivater your users.  Creating Viral marketing videos of comic situations, or clever gags involving your product can be a great tool to gain popularity.  Don’t believe us?  Search youtube for tutorial videos on anything you want, the results should speak volumes on how to use this wonderful free marketing service!

Find what people aren’t getting or what they really want and give it to them.  Sounds simple right?  Well if you have a solid niche market to stand on, it is.  You will need to market your product and that means getting the word out to anyone who will listen.

Targeting your Audience

The same discussion boards that you used to monitor your audience is the same that will let you figure out their wants and needs are.  Jump in an acquaint yourself with your future subscribers; let them know who they are and what you can do for them.

Ask them to visit your site, sell your benefits: free information, maybe free products, a newsletter, maybe you’ve created a forum, whatever the case may be.  A small effort on your part can excite users and motivate them to make you money on the internet.

Look at social networking sites as a marketing platform, not just a place to meet people.  The users you encounter should be part of a group you pool from to sell your product these are not casual acquaintances, these could actually be potential sales.

Not only that, the video entires you used for youtube can be placed on your social networking page.  make an entry about out in a blog and review the commercial.  Remember that all of these marketing avenues are free and will give you more exposure than any public access channel or newspaper classified ever could!

The Jeff Paul system understands marketing and knows the ins and outs that will get you closer to those shortcuts to internet millions!

September 16, 2008

Internet Marketing: Finding New Ways to Reach Consumers

Internet Marketers are getting in on the secret!  The internet is a “brave new world” that’s only just begun to develop!  Small business owners are finding the internet to be a cheap alternative to the costs of opening one’s own store.

Why spend the money to rent a space out and try to take over a billboard or pay for TV time to advertise?  The internet lets you do all of that and more!  Want a billboard?  Try a blog!

Internet Marketing methods are some of the cheapest out there.  You can conduct most marketing campaigns for less than a dollar a day.  Quickly interface with clients by using auto responders that are less than $20 a month!  Not only that, many advertising mediums can be affiliated with and marketed to your clientele.

E-solutions have been the money saving tools large corporations have begun to see as a way to save in preparation for future growth.  By automating your business, you save on manpower and time that you could be spending planning for the future.  A complex website can be managed by a highly dedicated person, or a small team of people.

Many families have begun partnering up with Mom and Dad at the forefront and the kids handling the more internet savvy portions of the business.  Looking for a family venture?  Try a joint venture and let the kids interface with users all over the web while the adults plan for the business!

Businesses always demand a level of dedication, but setting your business up on the internet is easy!  There are a variety of services that can build a website for you, market your product and process your payments.  Most of these are free to you, and are automated to maintain themselves, saving you of all the time and trouble of monitoring your business.  In this new generation, the real shortcuts to millions involve focusing on your client base.

Business owners are finding that the internet can be a fantastic new way to get in touch with users like never before.  Using the internet you have the capability to keep in touch with your customer base at all times of the day.  Business owners have made fortunes off of niche markets that can be monitored closely through the advent of the internet.

If you want to be a part of the many businesses flocking to the money making potential of the internt, the Jeff Paul system can help you get “in the know” about this exciting opportunity to cheaply set up your business!

September 15, 2008

Classifieds: Top Secret for Success!

If you haven’t checked out an online classified yet, you are missing out on a world of free advertising space.  Internet Marketers are catching on to the trend of using classified ad websites to boost their exposure and the Jeff Paul system is here to show you how.

Writing Your Ad

When writing your ad, you’ll want to be conscious of a few things.

-                          How long is the ad?  Users don’t want to be bogged down with info about your product

-                          How effective is your ad?  What is your primary call to action?

-                          What will be the headline of your ad?  An eye catching title to appeal to readers

What many failed internet marketers don’t realize is just how important the headline actually is.  Many users don’t look past your headline.  If you want to utilize the shortcuts to internet millions, you’ll need to draw them in.  Just look at your own behavior on the internet.  How many times do you find yourself searching Google based on the brief headline or description listed in the search?

Contented with your Content

Short and Sweet.  This is my product, these are some of it’s attributes, this is my call to action, so go here.  You don’t need an essay, or a page describing every tiny detail, a simple three to five line paragraph will suffice.  If the site allows you, pictures can help.  Many users will single out postings based on those that have pictures in them.

Think about your local news calling you to watch their ten o’clock edition, “Something you could be eating for dinner might kill you!  More at Ten!”  They draw their users in with only two sentences.  Their advertising is effective because it’s motivational.

A good call to action will seal the deal when it comes to writing classified ads.  If you’re stuck, the Jeff Paul system is standing by with all the help you need.

September 15, 2008

Classified: Secrets to Success

The Jeff Paul program is back with another great free tip!  Classified ads are a great way to test the effectiveness of your advertising skills and draw traffic from a variety of users.

What is Classified Advertising?

Classified ads are free advertising space.  It’s really as simple as that.  For the inexperienced internet marketer, classified ads at first appear to be a place where people post their garage sale ads and nothing more.  Ads like craigslist have a huge base of users to pool from but are cautious because their communities have been ravaged by spammers.

This is why the Jeff Paul program stresses the importance and effectiveness of “Killer Copywriting”.  A good sales ad is often worth its weight in gold so to speak.  By using the right language, users can be “motivated” into making a purchase decision.

Effective Copywriting

If you don’t believe that, pay attention to the ads run by your local news station.  “Something you could be having for dinner might be extremely dangerous to you, more on the 10 o’clock addition.”  How many times have you heard something like this, gotten curious and found yourself waiting until almost 10:55 to see what ends up being a 5 minute filler portion at the end of the show?

Now combined with affiliates, internet marketers are finding classified ads to be an effective free way to get into advertising.  By using even the most basic counter, you can quickly monitor the amount of traffic you’re receiving to the site.

Depending on the revisions of your sales ad, you may so those numbers rise or fall dramatically.  If you want to make money online, you’ll need information to sell your product.  Is there a better way to entice someone to take a look at what you offer?

Classifieds in Summary

The best part about classified advertising is its brevity.  A good classified ad need not be more than a paragraph or two, each consisting of no more than 3 to 5 lines.  Focus on the essentials, why it’s great, what it can do in summary, and a call to action (there’s never been a better time to act/order/check out our site).  You’ll be on your way in the shortcuts to internet millions!

September 15, 2008

Writing a Finely Tuned Article, the First Time!

Looking to spice up your site? Tired of using other people’s articles and having to work around what they write? In the world of internet marketing, articles are one of the most effective shortcuts to internet millions. With these Jeff Paul system approved do’s, and do not do’s of article writing, you’ll be writing great articles about your niche market in no time!

Starting up

The first thing you want to do is create an effective outline. An outline will help you stay on topic, give main ideas for each section of your article, and give you a good sense of where you’ll need to focus most of your attention on. Article writing software can help provide you with an effective outline, but this can be as simple as a bullet pointed list.

After you’ve built your outline, you’ll want to start researching your topic of choice. Have a notepad along side your keyboard to take notes. Don’t worry about organization, that’s what the outline is for. Take notes of everything you find interesting. If you (the reader) find it interesting, chances are it is.

Grabbing your Reader by the Throat!

Also keep in mind that your headline will usually be why the reader chose your article. Keep your article title informative but eye catching. The Jeff Paul system teaches that you should never shy away from providing resources to your clientele. Something that took very little effort on your part could have a high perceived value to a reader. Again, shortcuts to internet millions.

So, you’ve constructed an outline, done all of this research, and come up with a catchy title, now what? Focus on explaining the research rather than repeating it. SEO copywriting using this system of organization not only simplifies the process, it allows you to stay honed in on your niche. The process is simple:

-Outline: a good skeleton allows you a chance to figure out what type of research you’ll need to do. It also shows you what your most important points will be and gives you an idea of how long you’ll need to write.

-Research: Learn more about your topic, the goal is to sound well informed. Remember to take notes. Google can help you find a variety of material with a simple search. Check for keywords to optimize your article.

-Style: Inject your voice into your work. Depending on the material, a formal tone may not be necessary, but don’t shy from it.

If you follow these steps you’ll be able to have a complete article in just a short time. Sharing information is crucial to making the Jeff Paul program work for you. The great thing about this process is that you can duplicate it endlessly, and as often as necessary.

September 13, 2008

Social Networking your way to Millions!

If you’re tired of paying your way to the top you may want to consider other options.  What other options?  Try talking to people!  Internet Marketers have begun using Myspace and other social networking sites to interface with a strong and loyal customer base.

Social Networking: Getting to Know You

People are on the internet because they are bored!  The internet makes it possible for users to communicate with one another in social settings.  Users plan social outings, debate topics and comment amongst one another.  If you want to make money on the internet, it’s important to see free opportunity when it presents itself.

The Jeff Paul system encourages you to jump on the bandwagon and join the thousands already using social networking sites to communicate with one another.  By putting yourself in the middle of the action, you open yourself up to contacts from all walks of life.

Sharing Who You Are

The process is simple.  As soon as you’ve signed up, most sites will let you customize the look of your page.  Change things like the background and font color (myspace has an especially easy editor produced by its creator that works wonders) to better match your tastes.

Remember this is an informal setting, no need to chock your page full of sales pitches or official sounding words.  Take off the internet marketer cap, and be who you are.  Sell the person not the product.

You can usually search for friends by their interests (i.e. the niche market you’re pursuing) and interface with them via friend requests.  You’ll have more than enough “friends” to pursue that will lie safely within the boundaries of your niche.

Internet Marketing from a Social Networking Site

Once you’ve built a large enough fan base, it’s time to start marketing.  Most social networking sites give you a place to blog.  Since you belong to a huge entity of people any of your optimized blogs have a better chance of showing up on Google!  Blog about your products, a press release or review can be a great way to cue users in on what’s going on in your world.

Put the link to your main website on your page!  This is so important and yet so overlooked.  Any time you are given the opportunity to direct people to your website, the Jeff Paul system recommends you take it!

And remember, these are people that got to know you for you, don’t abuse that!  Don’t spam users with product promotions, learn to write good copy.  Don’t build a bogus page either, most users are quick to spot a page set up for marketing.  Sell the person NOT the product.

Using these handy tips, you can insure that you’ll be able to use Social Networking Sites to your fullest advantage on your shortcuts to internet millions.

September 13, 2008

Rock Solid Niche Building: 5 Surefire Steps

If you want to make money on the internet, the Jeff Paul system can help you find and establish a strong niche market that you can use in your shortcuts to internet millions.  Your niche market will be the turnkey resource; providing you with direction while you build your business and make money on the internet.  With these 5 Shortcuts to Internet Millions approved steps, you’ll be able to discover your niche in no time.

The Money is in the List

Email lists won’t help if you don’t have a niche.  So, build a niche list!  Start by looking at all the things you are interested in and go from there.  By looking at what you already do, you may find some way to do it differently, or better.

Even things that you’re interested can prove lucrative, given the proper affiliate or product.  If you’re planning on internet marketing, a well defined niche based on what you’re interested in will make it easier to find your clients and establish a rapport with them.

So make a list of the things your interested.  Come up with a system (The Jeff Paul system uses numbers 1-10) of brainstorming. Write each and every idea down on a piece of paper and assign it a number based on its difficulty to you.  Look at how hard it is to do, how hard it is to learn about, and how hard it is to talk about.  All of these things will be crucial if you want to market the ideas.

Starting Up: A Rock to Stand On

The startup is the most difficult part of the process.  You will need to assemble product knowledge, gain a substantial client base, gain email list names, establish communication with people in your niche, and build your website.  The one thing most small business owners will agree on is that you do best if you’re doing what you love.

This is another reason why you should not shy away from investigating your interests.  You can cut the research you’ll do in half, be able to communicate with confidence, and already have a good sense of what people are looking for.

Life Experience

Life experience and education can also play a substantial role in deciding on the perfect niche.  What have you been prepared for?  What was your favorite subject in school, and what did you like most about that subject?  Talk with people in the field your contemplating, maybe they can help you understand the market better.  Remember the internet is a shortcut to meeting people, which in turn provides a shortcut to millions.

Invest Your Time in Books

Often, a well written book on small business will provide you with a list of business ideas that can be helpful when trying to decide on your niche.  “How to” books on business can also offer you clever ideas to cut costs, manage your resources more efficiently and even outline an action plan to keep you on track.

Research:

How did a large corporation like Macy’s become what it is today?  Most of today’s large corporations built their way up to what they are today because they made themselves specialists in what they did.  Research showed the same customer that will buy a shirt will also buy a bed spread.  Research helped define fashion trends that lead to the lines that are carried by these department store giants.

The Jeff Paul system teaches niche marketing.  This strategy has proven effective time and time again and the formula is so simple: find what they want and give it to them.

September 13, 2008

Product Research: Research Your Way to Riches!

Before you start your business venture, it may be beneficial to consider the power of market research.  A business succeeds when it is able to monitor its market close enough to understand the market’s needs and supply them with those needs.

If you want to be a step ahead, look no further than the internet.  With unlimited access to so much information, internet marketers have learned to monitor their markets through a variety of ways.

Users interested in specific markets tend to blog about their interests.  Blogger has a great search function that will allow you to track blogs within a certain category.  All you have to do is comment on blogs that you find interesting.  This accomplishes two things for you, it may get you an email address to mail things to and it also gives you another FREE platform to advertise your website and make money on the internet.

Tired of blogs?  Look for classified ads related to your market.  This is especially useful if you are marketing a home made product.  Finding a classified ad space designed specifically for your market is a great way to reach out to your audience.  Some classifieds will even have multiple listings, allowing you to market any affiliates you may have found but were unable to use before.

Learn to develop personality profiles.  Who is your ideal user?  What about a casual user?  Big businesses manage to stay ontop because they optimize their stores (much like your website) to cater to these different “style” of clientele.

You’ve got to be ready for any challenges your users may present to you.  If you don’t have the answers, be prepared to track them down.  Set up an email address specifically for your business so that you can have a place where clients can reach you, but more importantly, so that you can keep track of inquiries.

Using these shortcuts, you’ll have a good idea of what anyone within your market might need, from the hardcore user to the casual passerby.  The Jeff Paul system has everything you need to compile your research the right way!